-22%

Essentials of Marketing 17th Edition William Perreault and Joseph Cannon and E. Jerome McCarthy solution manual

(2 customer reviews)

Essentials of Marketing 17th Edition

Essentials of Marketing

ISBN10: 1260260372
ISBN13: 9781260260373

Essentials of Marketing

Chapter 1: Marketing’s Value to Consumers, Firms, and Society
Chapter 2: Marketing Strategy Planning
Chapter 3: Evaluating Opportunities in the Changing Market Environment
Chapter 4: Focusing Marketing Strategy with Segmentation and Positioning
Chapter 5: Final Consumers and Their Buying Behavior
Chapter 6: Business and Organizational Customers and Their Buying Behavior
Chapter 7: Improving Decisions with Marketing Information
Chapter8: Elements of Product Planning for Goods and Services
Chapter 9: Product Management and New-Product Development
Chapter 10: Place and Development of Channel Systems
Chapter 11: Distribution Customer Service and Logistics
Chapter 12: Retailers, Wholesalers, and Their Strategy Planning
Chapter 13: Promotion—Introduction to Integrated Marketing Communications
Chapter 14: Personal Selling and Customer Service
Chapter 15: Advertising and Sales Promotion
Chapter 16: Publicity: Promotion Using Earned Media, Owned Media, and Social Media
Chapter 17: Pricing Objectives and Policies
Chapter 18: Price Setting in the Business World
Chapter 19: Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges

(solution manual)

 

Edition: 17th Edition

Author Name: William Perreault and Joseph Cannon and E. Jerome McCarthy

contact:

 

Whatsapp +1 (949) 734-4773

 

for test bank press here

$39.00 $50.00

Essentials of Marketing 17th Edition

Essentials of Marketing

ISBN10: 1260260372
ISBN13: 9781260260373

Essentials of Marketing

Chapter 1: Marketing’s Value to Consumers, Firms, and Society
Chapter 2: Marketing Strategy Planning
Chapter 3: Evaluating Opportunities in the Changing Market Environment
Chapter 4: Focusing Marketing Strategy with Segmentation and Positioning
Chapter 5: Final Consumers and Their Buying Behavior
Chapter 6: Business and Organizational Customers and Their Buying Behavior
Chapter 7: Improving Decisions with Marketing Information
Chapter8: Elements of Product Planning for Goods and Services
Chapter 9: Product Management and New-Product Development
Chapter 10: Place and Development of Channel Systems
Chapter 11: Distribution Customer Service and Logistics
Chapter 12: Retailers, Wholesalers, and Their Strategy Planning
Chapter 13: Promotion—Introduction to Integrated Marketing Communications
Chapter 14: Personal Selling and Customer Service
Chapter 15: Advertising and Sales Promotion
Chapter 16: Publicity: Promotion Using Earned Media, Owned Media, and Social Media
Chapter 17: Pricing Objectives and Policies
Chapter 18: Price Setting in the Business World
Chapter 19: Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges

(solution manual)

 

Edition: 17th Edition

Author Name: William Perreault and Joseph Cannon and E. Jerome McCarthy

contact:

 

Whatsapp +1 (949) 734-4773

 

for test bank press here

Based on 2 reviews

5.0 overall
2
0
0
0
0

Add a review

  1. Edward (verified owner)

    thank you so much

    Edward

  2. Bryan (verified owner)

    Good thank you

    Bryan

WhatsApp chat